This figure represents an increase of 214,70% compared to 2018.

The majority of visitors are from Catalonia, followed by international ones and then Spanish visitors.

Casa Navàs closes 2019 with a total of 31,719 visitors. This has been the first year that this modernist emblem has been fully operational, opening every day of the week throughout the entire year. If we compare with 2018, with 10.079 visitors, there has been an increase of 214,70%.

The Catalan public have shown most interest for the work of Lluís Domènech i Montaner. With 13,298 people, which represents 42% of visitors throughout the year. To this data we should add the 5,508 people from Reus who have taken the visit, which makes the percentage increase 17% more. After the Catalans, international visitors were the ones whose presence was most noted in Casa Navàs. With 7,243 people, representing 23% of the annual visitors. Finally, 5,699 visitors have come from the Spanish State, which translates into nearly 18% of the total.

The owners of Casa Navàs positively evaluate these results and thank the trust given by all those who wanted to discover this gem of European modernism. When the new phase of the house began, they were convinced of getting a good response from the citizens, but the results have greatly exceeded expectations, a fact that shows that opening Casa Navàs to the world was a pending issue in the city of Reus.

The origin of the visitors

Analysing which Catalan cities have had more presence in the annual results, Reus leads the ranking, just in front of Barcelona, with 5,131 visitors. The podium is completed by Tarragona, Lleida, Sabadell and Girona, in that order.

Regarding international public, France is by far the main (2,748 people) visiting foreign country, followed by Russia (893 people), Germany (613 people) and the United Kingdom (446 people).

Once more, the Valencian Country (1,397 people) is the Spanish autonomous community that has brought most visitors to Casa Navàs. From the Community of Madrid, 879 people have come and from the Basque Country, 694 people.

Visitor profile majority

The profile of the people who have visited Casa Navàs during 2019 has been very diverse. Analysing all of them, it could be said that, from 2,260 people, the type of people who most visit this building have been from Reus with a general entrance ticket (from 15 to 64 years old). With 2,127 people, it is followed by people from Barcelona who are over 65 and then 1,898 people from Barcelona but with a general entrance ticket. Finally, with 1,250 visitors, the French with a general entrance ticket represent the fourth position of the majority profile of visitors to Casa Navàs.

The most requested visiting times are from 12 to 1pm and the busiest days were registered during the month of August.

New activities at Casa Navàs

One of the success secrets in 2019 was the diversification of proposals at Casa Navàs. This summer, the “Premium Visit” was set up and these were guided visits with wine and vermouth tasting on the terrace of the house in the evenings. And in Autumn, another two proposals were started: the “Modernist Nights”, which are visits with modernist concerts and dinner in the shop, and the “Vermouth Visits”, which include a guided visit to taste vermouth at midday on the terrace.

All of these initiatives have been warmly received among the visitors, so much so that all of them had to be extended. In the case of “Modernist Nights”, the pass has been extended to include the first Friday in February, March and April. At the moment, the February one is already full. Casa Navàs aims to continue offering new activities so that the public can fully enjoy the only modernist building in Europe that still conserves its original interior.

Private Events

Another highlight of 2019 were the private events activities. There have been many different ones like the presentation of restaurants in the Ganxet Pintxo event organised by Estrella Damm, the presentation of the Omega watch, by Solanes Jewellers or the dinner to celebrate the 50th anniversary of the Misericòrdies Association of Reus.

The interest shown by companies and associations to carry out some type of outstanding celebration in such a special place as Casa Navàs is growing, in fact, for 2020 several bookings have already been made.

January 30, 2020

Casa Navàs has been one of the places chosen by the Reus City Hall to hold the IX Edition of the Ex-Reus Citizens Meeting. The purpose of the meeting is to get the opinion about the present and the future of Reus from people who were born in the city but who now either live or have developed their professional careers outside the city.

The Mayor of Reus, Carles Pellicer; and the meeting coordinator, Antoni Pont, have chaired a session in which the Reus Government has explained the evolution of strategic projects for the future of Reus, and special attention has been paid to rail infrastructure projects likes the Camp de Tarragona intermodal station and the Bellissens stop. The presentation was given by the Councillor for Urbanism and Mobility, Marina Berasategui. This first part of the sessions took place in the Castell del Cambrer Cultural Centre.

The leisure part took place in Casa Navàs. The visitors started out with a guided visit to discover this Lluís Domènech i Montaner emblem. Afterwards, a fellowship dinner was held in the old Navàs Blasco textile shop.

January 27, 2020

The gable will be made with natural stone from Vinaixa

The works are forecast to be finished before Easter Week

The reconstruction works of the Casa Navàs gable have already started. Setting up the scaffolding has begun today and work on the roof will begin next week. Finally, the Catalan Government has accepted the use of natural stone instead of artificial, for the gable panels.

This week, the Catalan Government’s Territorial Commission for Cultural Heritage in Tarragona has approved the reconstruction works on the gable with natural stone. This has been done after the owners requested an initial project modification, which considered artificial stone. In order to prevent the creation of a “historical wronging”, and so that the reconstructed part could not be confused with the original, the stone will be worked in a different way. There are several options on the drawing board: work on the surface texture of the new elements, leaving them smooth, without tool marks (chisel, cutters, etc.); sculpt the decorative vegetation shapes reducing their volume; or work them using geometric plans, leaving out the organic shapes shown on the original elements. The most feasible option will be decided upon over the coming days.

In any case, all works carried out on the reconstruction of the gable will be perfectly documented in writing, in graphics and in photographs. The aim is that future generations will always have the necessary information to know that the Casa Navàs gable is not the original from 1904 but rather works carried out in 2020.

The intention of the Casa Navàs owners is, just as Lluís Domènech i Montaner did at the beginning of the XX century, to use stone from Vinaixa (Lleida). This is sandstone that it is easy to mould. The stonecutters, with their workshop in Solsona, will begin to make the replicas of the pieces next week. This is the most complex part of the gable reconstruction.

The works begin

This Thursday morning, the operators have started to set up the scaffolding, a task that has had to be postponed for a few days because of the extremely bad weather. If there are no more hitches, it will be finished on Monday. Early Tuesday morning, the architects in charge of the project, restorers, stonecutters, site managers and representatives of Casa Navàs will make the first visit to the worksite and, from thereon in, work on the roof will begin to prepare it for the arrival of the stones that will crown the gable. The works are forecast to last for two and a half months and that, before Easter Week, all the works will have been completed.

A canvas with a modernist design has also been made and this will cover all the scaffolding in order to reduce the visual impact of the works. The canvas will be put in place half way through next week.

The original gable

It should be remembered that the original gable, tower, roof and the upper part of the façade were destroyed during the Spanish Civil War. One of the many bombings that the city of Reus suffered during those years, the one on the 26th of March 1938, seriously affected Casa Navàs, destroying its appearance. Now, eighty years later, the owners want to give this emblem of European modernism its original image back.

January 24, 2020

Ferran Adrià, one of the most prestigious chefs in the world, has visited Casa Navàs. He has done so within the framework of some private events that are held in this unique building where Adrià was the guest of honour. The chef has visited Casa Navàs along with the rest of the guests and was very impressed with the beauty of the Lluís Domènech i Montaner work. He affirms that there are very few houses in the world with the magnificence of this one and he was surprised by the precise work carried out by the craftsmen who shaped it one hundred years ago.

After visiting the house, Ferran Adrià has given a talk to the business people invited to the event. The old textile shop was the setting to hear how Adrià narrated the evolution of his professional career, from the beginnings of ‘El Bulli’ restaurant to its closure. The conference then concentrated on his new personal project, ‘ElBulli 1846’.

When the talk finished, Adrià individually spoke to each one of the attendees, who took advantage of the moment to ask him questions about his business, gastronomy, tourism and the economy in general. For the chef, there are no differences between large and small business, the key to success is effort and professionalism when undertaking the project.

January 23, 2020